The other day my wife got a piece of direct mail from Travel Magazine. It had some of the standard gimmicks, like “Free Gift Enclosed Do Not Bend.” That’s one of the mistakes they made, by the way. They said “Free Gift,” then the Free Gift was a bonus with purchase. Made my wife feel […]
Category Archives: Marketing
“I don’t know why I did it…”
Several weeks ago I was attending a PR summit held by a local business group (Tampa Bay Business Owners -TBBO.Org). There were some fantastic speakers scheduled and they all delivered wonderfully. One of the speakers was talking about how to use Facebook, and mentioned some very cool new business applications the Facebook management team has […]
Someone Breaking into my Home
The other night I was lying in bed, almost asleep when I heard a loud bang. I jumped out of bed, not got up, but jumped! It sounded like someone banged into the glass doors on the back of our home. I grabbed my .45 cal, stuck in the magazine, pulled the slide to load […]
Do You Know How To Use This Phone?
I think I’ll just go take a nap in my hyperbaric chamber after I write this post. No I’m not really old…I am, however, at that age when I start realizing there have been substantial changes to the world since I was a young whipper snapper….I can see me on the porch gripping at “those […]
Proud Daddy!
The other day my oldest daughter Morgan and I were talking about her schooling (she's 10 and, like her siblings, home schooled). At 10 I thought it was about time to start giving her some real life experience regarding business. She's read a lot of the classic self help books, like "How to Win Friends […]
What is a GMS?
Kilts are a pain in the back side to iron! I dry clean my kilts, because they are custom made. But because they are custom made the local cleaner won't take them, so I've had to learn how to use the home dry cleaning kit. It's good stuff, really. I can throw the kilts in […]
1984?
January 22nd, 1984. I was 11 years old and the Redskins were playing the Raiders in Tampa Stadium. I didn't have tickets…my mother didn't earn nearly enough money to take us to a Superbowl, but I was into football at the time and I was old enough to know the Raiders had a smash-mouth, take […]
The HUGE Problem With the Success Biz
The other day I was at an incredible event here in Tampa, put on by the Tampa Bay Business Owners (TBBO.com) Chris and Katie are top notch…even if I can't pronounce their last name! What's really great about them, among other things, is when they get experts to speak, they don't get the "schme-xperts" you […]
How to Lose $60K in a Day!
Cornbread Red was a legendary one pocket player and a road hustler extraordinaire! When people used to come into the Rack and Cue in Detroit and want to gamble on a pool game, no matter how much they said they wanted to play for, Red's standard answer was, "We don't play for peanuts around here!" […]
What Kind of Beer do Your Drink?
It seems impossible to believe, but 10 short years ago I was living in a house that was in foreclosure (not odd today but back then it was scandalous!) drinking myself to sleep every night on Southpaw beer, and eating a bowl $.99 of vegetables everyday as my only food. Today, it's an existence […]